greenfield-account-setup-blueprint

Cadence

One-time initial setup, then reused for expansion waves.

Objective

Create a launch-ready account with clean structure, controls, and measurement.

Workflow

• •Validate account access, billing state, and conversion readiness before build.
• •Create campaign budgets, campaigns, and campaign settings with paused launch state.
• •Configure targeting guardrails: geo, language, network, schedule, and device modifiers.
• •Build ad groups, add core keywords, and apply initial negatives.
• •Create ads and assets, then attach required asset links and labels.

Core MCP Tools

• •list_accessible_accounts
• •list_billing_setups
• •create_campaign_budget
• •create_campaign
• •update_campaign_settings
• •set_campaign_network_settings
• •set_campaign_geo_targeting
• •set_campaign_language_targeting
• •set_campaign_ad_schedule
• •set_campaign_device_modifiers
• •create_ad_group
• •bulk_add_keywords
• •add_campaign_negative_keyword
• •add_ad_group_negative_keyword
• •create_responsive_search_ad
• •create_text_asset
• •link_campaign_asset

Expected Outputs

• •Initial account architecture map
• •Paused launch package ready for review
• •Build log with created resources and IDs

Guardrails

• •Keep all net-new campaigns paused until QA is complete.
• •Do not skip negative keyword baseline creation.
• •Use deterministic naming conventions for every entity.